Hyatt Regency Moscow Petrovsky Park
Creating a hotel brand in the digital age. David Turnbull, expert and consultant in Hotel profitability management
How to compete with unique hotels and well-known brands in the 21st century? Mathias Heutebroeker, Branding Strategist in the hospitality industry
Computer vision in the field of hospitality” Vadim Galeev, Deputy General Director of JSC SEZ Innopolis
Panel discussion on the topic: The hotel brand of the future. Participants: David Turnbull, Mathias Heutebroyker, Maxim Brodovsky, Vadim Galiev
Brand reputation management through the eyes of a guest: the role of corporate and social responsibility in the formation of loyalty. Yasmin Oruk, lecturer at the Hotel School in The Hague, School of Hotel Business
Creating a successful marketing strategy in social networks. Valentina Clergue, PhD and lecturer at Ecole hôtelière de Lausanne
Speech by the moderator of the session, Elvira Tarasenko
Question and answer session
The path of the Russian hospitality brand to international standards. Samvel Sarukhanyan, Managing Director of the Black Sea Alliance
How to attract a hotel to work with a Management company? Christos Zagoyannis, General Manager of Bomo Hotels, representative of Mouzenidis Group
Summing up the results of the conference
* Changes are possible in the conference program
Expert and consultant
in hotel profitability management
Managing Director of
Black Sea Alliance
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PR expert / founder of the communication agency “Not Easy PR”

PR-эксперт / основатель коммуникационного агентства «НЕпросто PR»
Главный врач, педиатр, диетолог, специалист в вопросах функциональной превентивной медицины.
1989 – 1995 гг. – Астраханский государственный медицинский институт им. А.В. Луначарского. Специальность: педиатрия.
2008 г. – Первичная переподготовка по программе «Организация здравоохранения и общественное здоровье» Куб ГМУ г. Краснодар.
2019г. – Первичная переподготовка по диетологии АНО ДПО «ЦСПКА» г. Тюмень. Специальность: диетология.
2019-2021 гг. – Базовый курс дополнительной профессиональной программы «Интегральная превентивная и антивозрастная медицина»
Международного института Интегральной Превентивной и
Антивозрастной медицины «PreventAge».
Врач высшей квалификационной категории.
Член Ассоциации Врачей Интегральной Превентивной и
Антивозрастной медицины «PreventAge».
Общий медицинский стаж: 29 лет.
За время трудовой деятельности прошла путь от врача неонатолога до заместителя главного врача по детству и родовспоможению. С 2011 года занимается вопросами восстановления здоровья с применением возможностей превентивной медицины в санаториях, в должности главного врача. С 2019 года занимается развитием превентивной медицины в Роза Спрингс.
Генеральный менеджер Life Balance отеля Rosa Springs 5*, г. Сочи.
За время работы в индустрии гостеприимства с 2005 г. прошла путь от сотрудника СПиР до генерального менеджера отеля – санатория с уникальной оздоровительной концепцией. Ведущий эксперт в области управления отелями от городских мини-гостиниц до курортных health-отелей. Под руководством Елены Мосийчук Life Balance отель Rosa Springs стал обладателем премии Russian Hospitality Awards 2021 в номинации Best Health Hotel, в 2022 году победитель в номинации Best Family Hotel, в 2023 году финалист в номинации Best PreventAge Hotel, В 2024 году отель прошел процедуру классификации и повысил категорию до 5 звезд.
Mr. Eberhard knows hospitality industry inside out due to his 26 years of experience in the hotel and restaurant business, whether it is cooking, serving tables, healthy lifestyle rules or security in the hotels and restaurants.
Prior joining Renaissance Brand, he gained successful management experience at the hotels such as the InterContinental in London and New York, the Berners Hotel, the Carlisle Bay Resort on Antigua Island in the Caribbean, the Corinthia Hotel in Prague.
In 2013, Armin Eberhard has become a General Manager of the Renaissance Moscow Monarch Centre Hotel. Renaissance brand seeks to inspire and provokes guests worldwide to discover something completely new and different. The hotel holds business and charity events, organizes workshops for children from orphanages. In 2018, the Renaissance Monarch Centre received the “Best Congress Hotel” award.
“We aim to constantly improve the quality of our services because, as we know, there is no limit to perfection.” – Armin Eberhard shares the secret of success.

General Manager of Bomo Hotels, representative of Mouzenidis Group

Managing Director of the Black Sea Alliance
An expert with many years of experience in the hospitality industry
Samvel started his career at Mriya Resort&Spa in 2014, even before the opening of the hotel, from the position of financial controller. In 2016, he took the position of General Manager of the hotel.
In 2019, Samvel was recognized as the best general manager among managers of luxury facilities around the world and became the owner of a prestigious award from the World Luxury Hotel Awards.
The Black Sea Alliance under the leadership of Samvel Sarukhanyan took the initiative of professional development of the hospitality industry in Russia, launching a unique educational project — the Academy of Hospitality.

Global Sales Director of Preferred Hotels & Resorts Hotel Association in Russia, Ukraine, CIS and Baltic States

Dr. Valentina Clergue is currently working at EHL Lausanne, Switzerland.
Professor at Hotelschool the Hague, Hospitality Business School
Active in the hospitality industry since almost twenty years, born and raised in a hospitality family in Amsterdam and a proud alumna of Hotelschool the Hague.
Yasemin has a work experience in Mandarin Oriental and Four Seasons in New York City and Istanbul.
Working for Hotelschool the Hague since 2014 within the Marketing & Innovation faculty where she host, design and implement courses around the topics of Marketing, Branding, Innovation and Sales.
Yasemin is a Research Fellow at the Hospitality Research Center within the chair City Hospitality & City Marketing, and a PhD Candidate at the University of Amsterdam with studying the topic “Mindfulness as influence to the Tourist Experience”.
She launched her own company Anicha Consultancy on Hospitality Experience Consulting in 2016, where support, assist and ultimately inspire companies to create unique, authentic and memorable guest experiences.

Deputy General Director of JSC “SEZ “Innopolis”
In 12 years he has worked his way up from the project manager of the Innovative Technopark “Idea” to the Deputy General Director of JSC “Special Economic Zone “Innopolis”. Innopolis is the first Russian city for IT specialists.A Special Economic Zone has been created in Innopolis to attract promising technology companies. Residents can count on tax benefits and preferences. Innopolis was chosen by Yandex, Kaspersky, Tinkoff, Rostec
Brand and Hospitality Strategist
Expert and consultant in hotel revenue management
CEO of AZIMUT Hotels
Since December 2018, he has been the CEO of AZIMUT Hotels chain.
Maxim Brodovsky has more than 20 years of experience in the hotel business.
After graduating with honors from the National Research University Higher School of Economics, he began his career in 1999 as a night auditor at the 5* Marriott Moscow Grand Hotel and in 2007 took the position of regional financial controller of six hotels in Moscow under the management of Interstate.
Since August 2012, Maxim Brodovsky has been the General Manager of the Holiday Inn Moscow Lesnaya Hotel, and in 2014 another Moscow hotel of the chain, Holiday Inn Moscow Suschevsky, came under his leadership.
In September 2016, Maxim headed the hotel, which was the first in his career – the Marriott Moscow Grand Hotel. Since 2017, he has been the Chief Operating Officer of AZIMUT Hotels and was responsible for strategic planning of the company’s activities, general personnel management, as well as control of the network’s business processes.
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Генеральный менеджер, спикер, тренер в Luxury Hotels/Resorts

Автор книги «Future Hospitality», спикер