10:00
Регистрация + Завтрак
10:30
Speed Meeting / Connecting Wall / Networking
11:00
Opening remarks, Alena Kolodina, founder of Global Hospitality Club
11:10 – 11:25
How to choose the right management company, Evgeny Zhuk, General Manager of the River Palace Hotel / High Season management company
11:25 – 11:55
Interpersonal communication as a factor of firmness of the company. Elena Kuznetsova, customer service expert, managing partner and CEO of EHG, Lilia Dorokhhina, general manager of LEEPRIME Hospitality
11:55- 12:10
Emotional Intelligence and DISC tool. Aneta Korobkina (Macedonia), international master trainer, author and speaker on service leadership
12:10 – 12:50
Meeting with speakers. Moderator: Anna Gasanova, cluster training manager of hotels Holiday Inn Moscow Sokolniki & Hyatt Regency Petrovsky Park Hotel
12:50 – 13:05
Case&Study: How to fail the implementation of an IT system in a hotel, Timofey Kryshka, Development Director of TeamJet
13:05 – 13:20
Introduction of contactless customer experience technologies: what a Tourist and Hotelier wants, Alexey Dobrusin, CEO and co-owner of TravelTech company Druffle Technologies
13:20 – 13:25
Questions and presents
13:25 – 14:15
Lunch
14:15 – 14:30
Case&Study: Trends in the equipment of hotel rooms. Semyon Pechnikov, Founder and CEO of GK Restoratsiya / PM-HOTEL of the Restoratsiya Group of Companies / PM Hotel
14:30 – 14:45
Which hotel has more chances in the luxury segment? The main challenges facing the luxury hotel industry in 2022 and beyond. Nermin Yurtoğlu (Turkey), Founder and CEO of NY&Co.GLOBAL HOSPITALITY CO / by Alena Kolodina
14:45 – 15:00
Salyut, Athena, Joy – the new best friend for guests, Kirill Sokolov, Director of the Direction of Hospitality SberDevices
15:10 – 15:25
Case&Study: WOW, how clean! Creating a safe environment for the guest. Julia Sadykhova, Hospitality Key Account Manager for Russia at Kärcher
15:25 – 15:30
Questions and Presents
15:45 – 18:45
Halloween: themed evening with the PM Hotel company: gala dinner, presentation, contests, gifts
* The program might be slightly changed
Director of Hospitality SberDevices
Сluster traininng manager of
Holiday Inn Moscow Sokolniki &
Hyatt Regency Petrovsky Park Hotel
Founder and owner of the
GK Restoratsiya / PM-HOTEL
Nermin Yurtoğlu
Founder and CEO of NY&Co.GLOBAL HOSPITALITY CO
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PR expert / founder of the communication agency “Not Easy PR”

PR-эксперт / основатель коммуникационного агентства «НЕпросто PR»
Главный врач, педиатр, диетолог, специалист в вопросах функциональной превентивной медицины.
1989 – 1995 гг. – Астраханский государственный медицинский институт им. А.В. Луначарского. Специальность: педиатрия.
2008 г. – Первичная переподготовка по программе «Организация здравоохранения и общественное здоровье» Куб ГМУ г. Краснодар.
2019г. – Первичная переподготовка по диетологии АНО ДПО «ЦСПКА» г. Тюмень. Специальность: диетология.
2019-2021 гг. – Базовый курс дополнительной профессиональной программы «Интегральная превентивная и антивозрастная медицина»
Международного института Интегральной Превентивной и
Антивозрастной медицины «PreventAge».
Врач высшей квалификационной категории.
Член Ассоциации Врачей Интегральной Превентивной и
Антивозрастной медицины «PreventAge».
Общий медицинский стаж: 29 лет.
За время трудовой деятельности прошла путь от врача неонатолога до заместителя главного врача по детству и родовспоможению. С 2011 года занимается вопросами восстановления здоровья с применением возможностей превентивной медицины в санаториях, в должности главного врача. С 2019 года занимается развитием превентивной медицины в Роза Спрингс.
Генеральный менеджер Life Balance отеля Rosa Springs 5*, г. Сочи.
За время работы в индустрии гостеприимства с 2005 г. прошла путь от сотрудника СПиР до генерального менеджера отеля – санатория с уникальной оздоровительной концепцией. Ведущий эксперт в области управления отелями от городских мини-гостиниц до курортных health-отелей. Под руководством Елены Мосийчук Life Balance отель Rosa Springs стал обладателем премии Russian Hospitality Awards 2021 в номинации Best Health Hotel, в 2022 году победитель в номинации Best Family Hotel, в 2023 году финалист в номинации Best PreventAge Hotel, В 2024 году отель прошел процедуру классификации и повысил категорию до 5 звезд.
Mr. Eberhard knows hospitality industry inside out due to his 26 years of experience in the hotel and restaurant business, whether it is cooking, serving tables, healthy lifestyle rules or security in the hotels and restaurants.
Prior joining Renaissance Brand, he gained successful management experience at the hotels such as the InterContinental in London and New York, the Berners Hotel, the Carlisle Bay Resort on Antigua Island in the Caribbean, the Corinthia Hotel in Prague.
In 2013, Armin Eberhard has become a General Manager of the Renaissance Moscow Monarch Centre Hotel. Renaissance brand seeks to inspire and provokes guests worldwide to discover something completely new and different. The hotel holds business and charity events, organizes workshops for children from orphanages. In 2018, the Renaissance Monarch Centre received the “Best Congress Hotel” award.
“We aim to constantly improve the quality of our services because, as we know, there is no limit to perfection.” – Armin Eberhard shares the secret of success.

Coach on effective management in the organization, senior lecturer at one of the Moscow universities, Expert of Russian World Skills in the competence of Hotel administration. 16 years in the hotel and restaurant industry.

More than 14 years of successful work in companies-suppliers of cleaning equipment, inventory and detergents for the hospitality industry. A professional in building long-term relationships with key clients and conducting mutually beneficial contracts.
Consulting, support at all stages of cooperation, attention to customer needs, selection of integrated solutions and training of hotel staff in the correct use of selected technologies are the foundation for development in the Hospitality industry.

Expert in sales, marketing, promotion of hotel brands and reputation management Leo Prime Group
The managing partner of LeePrime Group is an independent Russian company specializing in general and fragmentary management of hotel service facilities.
For 20 years of professional activity, she has participated in the development of concepts, the creation of brands, the successful launch and management of major Russian and international projects.
Under the management of Lilia , the teams reached the final of the Russian Hospitality Awards:
“Best Hotel PR Campaign”, winner 2017
“Best MICE hotel”, finalist 2017
“Best apart-hotel of Russia”, winner 2018
“Best business hotel 4*”, finalist 2019
“Best GM of the Year”, finalist 2019

For 11 years he has been developing and implementing products for B2B and B2C in Vimpelcom, Rostelecom, and Beac companies.
For the last 5 years, he has been developing the Hospitality segment with a focus on media and IPTV services.
Managing Partner, CEO of EHG
Practitioner, 20 years in HORECA
Customer Service Expert
Business coach, associate professor
Specialist in effective thinking
Personal and Organizational Development Coach
Member of the Association of Russian-speaking coaches
Hotel classification expert

Author of the bestselling book “Awesome! Wow service rules, as world leaders have done”
– More than 12 years of experience in the restaurant and hotel business in 7 countries of the world
– 8 years of experience as a coach and speaker at conferences, corporate events with up to 800 participants
– Geography of activity covers 23 cities in 11 countries of the world
– Certified coach in emotional intelligence MSCEIT, USA
– Certified Master – USA, Institute of Service Quality – USA
– Certified speaker and coach according to the methodology of John Maxwell, the world-famous leadership guru – USA
Cooperates and conducts training for leading Russian and international companies: Alfa-Bank, Radisson Group Hotel, Skolkovo Golf Club, Geropharm, Ameriabank, Kempinski Hotel Group, Surgutneftegaz and many others.
He is an honorary member of the jury of CX World Awards, Russian Hospitality Awards, Perfect SPA and Welcome to the National Tourism Award of Georgia.
Graduated from the Moscow State Linguistic University. Maurice Thorez.
She started her career with cooperation with the best hotels in Europe: the famous Plaza Athénée in Paris and Hotel de Paris in Monte Carlo in 1996 For 26 years of work in the industry has brought dozens of big names and new brands to the market.
Excellent knowledge of the specifics of the profession and a creative approach to solving the most difficult tasks allowed Maria to create one of the leading representative agencies in the industry, whose portfolio continues to be replenished with new clients at the present time.
He has been working in the hospitality industry for more than 10 years and has managed to prove himself in many positions: from a specialist in reception and accommodation services to the general manager of the iconic River Palace business hotel in St. Petersburg.
Evgeny started his career in the hospitality industry from the position of Front Office Agent and participated in the opening of the new Park Inn by Radisson Pulkovo hotel.
He continued to work at the Corinthia Hotel – for 2 years he held the position of deputy head of the reception and guest service, led a team of 40 people.
In the Marriott International network, he took the position of Front Office Manager. Participated in the development of anti-crisis solutions during the COVID-19 pandemic.
In 2021, he took part in the rebranding of the Marriott Courtyard hotel and took the position of deputy general manager of the hotel under the new River Palace brand.
Since May 1, 2022, Evgeny Zhuk has held the position of general manager of the River Palace Hotel, now Evgeny leads a team of more than 150 people.
Evgeny’s key skills include the development, adaptation and implementation of service standards and operational coaching.

Graduated from MISI with a degree in Civil Engineering. Has experience in the field of professional furniture for more than 30 years. In 1993, he was a co-founder of the Service Bar company, a pioneer of the professional furniture market in Russia. In 2003, he founded the Restaurant Group of Companies.
He is an expert in the field of technological production sales, financial management, logistics. He led the company to the leaders of the professional furniture market in 1999 and had a significant impact on this segment in Russia by introducing the world’s best practices in the management system of enterprises, companies and production processes. Now “Restaurant” is the leader in Eastern Europe in the market of professional furniture.
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Visionary, dedicated, and successful hospitality professional with 29 years of experience for global and regional brands in luxury and full service. Building, operating, developing, and branding hotels, restaurants, and tourism companies locally and globally.
Nermin Yurtoğlu, founder and CEO of NY&Co.GLOBAL HOSPITALITY CO. with extensive professional experience and comprehensive operational background in the hospitality and tourism industry for nearly 30 years.
She holds Bachelor’s degree in Tourism and Hotel Management from Bilkent University. She has been certificated in many prestigious schools in the world such as Ecolé Hotelier in Switzerland, City University in London, The Hong Kong Polytechnic University, and MIT America.
Nermin’s thirty years in hospitality started as a kitchen steward at the Cantley House Hotel in Berkshire England before taking her talents to Hilton Hotel in Istanbul. Her hospitality management career has included various leadership positions with prestigious brands. Before opening her company in 2010, she was the CEO of a very luxurious boutique hotel group in Istanbul’s historical peninsula. With in-depth knowledge of various styles of hotel operations, she has been successfully involved in, developed, and operated iconic branded and independent luxury hotels, resorts, and restaurants in Türkiye and around the world.
As a respected and recognized industry commentator, Nermin Yurtoğlu is often hosted to share her opinions at various conferences relating to the Hospitality and Tourism Industry (Luxury Hotels, Digitalisation, and Sustainable Tourism and Gastronomy- Member of Focus Group for WTTC Climate Roadmap for Travel & Tourism — Speaker at Luxury B2B MICE Networking Event and Conference in Turkey ). She is also the author of numerous hospitality industry-focused articles.
Her company, NY&Co, based in Istanbul, provides branding, marketing, and management solutions & consultancy services to the distinguished local and international luxury, lifestyle hotel brands, high-end restaurants, destinations, and all tourism entitles and helps them grow their reputation and dominant position in the Industry. NY & Co. also does brand representations for destinations and selected global brands.
Industry Associations: TUROB ( Turkish Hotel Association), SKAL INTERNATIONAL, GTD ( Turkish Gastronomy Association) , IPBA (International Place Branding Association), TUTAP (Turkish Culture and Tourism Ambassador)